Brouhaha’s Business Blueprint
Your DIY Music Career—Uncomplicated, Honest, and Affordable.
Sick of wasting cash on publicity that goes nowhere? Confused by all the industry gatekeeping? Brouhaha’s Business Blueprint is here to blow the doors wide open.
This is the no-BS, fully transparent, DIY resource hub for independent artists who want to cut through the noise and build a sustainable career—without burning out or going broke.
Why This Exists:
I've been there—on the road, underpaid, overworked, and totally fed up with an industry that profits off confusion. This blueprint? It’s a giant middle finger to that system. I want you to succeed with clarity, confidence, and financial self-respect.
PDF value alone is $39 and available in the merch store.
Or dive into the membership area for an extra $20 and receive a bunch of bonus extras.
What’s Inside The Members Area:
💼 Artist Development Process
Clear step-by-step guidance to take you from daydream to fully booked—covering everything from building your website & press kit to songwriting, promo, touring, and digital ads.
🎟️ Small Venues List (Australia)
A goldmine of small venue ideas, perfect for planning your next tour without the guesswork or overpaying for room hire.
📁 Tour Bible Template
The exact Excel spreadsheet used by working musicians to keep tours organized, efficient, and profitable.
📈 Brouhaha Business Blueprint PDF - Valued at $39
A deep-dive into every single piece of the music business puzzle—press kits, social media, monetizing your craft, audience building, bums on seats strategies, cash flow, budgeting, and more.
🎶 Single Release Process (Guides & Checklists)
• Releasing a Single: How-To Guide
• Understanding Your Release PDF
You'll have every step, every tool, and all the insider tips for a smooth, professional single release—on your terms.
🛠️ More to Come
Expect continuous updates, new templates, mini-trainings, and deeper dives into the strategies I know work because I’ve lived them.
Who’s It For?
Independent artists sick of throwing money at things that don’t work
DIY musicians ready to take control of their career
Songwriters & performers who want to tour smarter, not harder
Anyone curious about demystifying the music biz
💲 Your Investment:
One-Time Payment: $59 AUD
That’s it. Lifetime access to all current materials + any new resources I add down the track.
💥 No subscriptions. No hidden fees. Just everything you need to run your music career like a boss.
About
"She's known for having an extraordinarily rare voice" - CLARE BOWDITCH
Kelly Brouhaha is a powerhouse vocalist, transversing the lines of folk, country, blues, soul & jazz. Likened to the Eva Cassidy's and Linda Rondstadt's of the world, this is an artist who's unique style cannot be put into a box. From big blues to soulful country, it is music that is real and raw and vulnerable.
"it's just so much fun, that girls got amazing pipes, she sounds like Amy Winehouse - but with more of a soulful edge as opposed to a jazz hook"NKECHI ANELE - TRIPLE J ROOTS AND ALL
An accomplished acoustic guitarist with a vocal so powerful the audience is often left in tears, Brouhaha has racked a string of major festivals in 2023 including Gympie Music Muster, Woodford Folk Festival & Groundwater Music Festival.
"I really don’t know if we have anyone similar in Australia, I am pretty sure that we don’t. She has similar elements of other artists from overseas, and maybe a touch of Renee Geyer, but basically, she is a one-off. In a close tunnel genre in Australia, Kelly is Queen. She is a no-nonsense, firebrand" COWGIRL UP BLOG
An acoustic guitarist and backing singer, she’s toured with some of Australia’s best including Beccy Cole, Lyn Bowtell, Jen Mize & The Rough & Tumble and Amber Joy Poulton and frequents their stages at festivals around the country.
A self confessed business nerd, she’s also worked for record labels, lectured at Music SA, Music NSW and Griffith University, and worked with national touring artists Beccy Cole, Ash Grunwald & Alex Lloyd to name a few. Passionate about building capacity for grassroots artists to thrive financially in the music industry she does strategy, coaching & tour support for independant artists.
To balance out the spreadsheets, she frequents The DAG Songwriting Retreat, Gympie Song Muster and She Songwriting Retreats , inspiring the next generation as a guest mentor and has built a fierce and loyal super-fan community to share her art with away from the noise of the algorithm through monthly membership site Patreon.
"Her voice is old and new at the same time, wise and whimsical, cracked and smooth. It’s the voice of an accomplished singer who has dedicated herself to being a storyteller." - SUNBURNT COUNTRY MUSIC BLOG
Whether around a campfire, at a major festival or from behind a screen in the comfort of your living room - her captivating live show will have you giggling one minute and in tears the next as she tells stories about her travels, mental health battles, her family and her much loved 1992 Toyota Hiace "Pamela Vanderson".
photos Rae Mitchell Photography